APEX EXPO - The in-Flight Entertainment Industry"s Main Event of the Year

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Each September sees the Airline Passenger Experience Association (APEX) host the most important event in the in-flight entertainment (IFE) calendar.
The APEX EXPO is the only show that is exclusive to the marketers, researchers and innovators committed to elevating the experience of airline passengers globally.
Over four days this premier event features invaluable educational sessions from IFE industry experts as well as a display of the latest technology, products and services capable of enhancing the passenger experience.
Crucially, this includes demonstrations of the latest in-flight entertainment technology to arrive on the market.
Educational session topics cover technology standards, content issues, connectivity, seat and IFE integration and social media.
Airline executives and vendors attend these popular sessions to exchange ideas, thoughts and insight.
Recent topics have included: • IFE purchasing - research and results • Disruption in the skies: how to survive and thrive as the internet transforms the passenger experience • Passenger journey mapping for insight driven brand alignment • Passenger-driven experience for aviation brand design • Understanding the role of social media in an evolving aviation marketplace • What the future traveller might look like and its implications for the customer experience • Crisis management through social media • Dedicating customer care resources to social media channels • Satellite connectivity • IFE content management • Wireless IFE systems For airlines, this conference and exhibition represents a fantastic opportunity to discover ways of delivering great content to passengers in the most efficient manner possible.
Those that attend also gain insights into how they can achieve important competitive advantage over other airlines through the quality of IFE that is being provided.
In-flight entertainment plays a pivotal role in building and maintaining long-term relationships between airlines and their passengers.
The impact it has on the latter's overall flight experience is often a key driver in them choosing to fly with a particular airline.
It's the reason many airlines invest so heavily in their in-flight entertainment offering.
Another popular feature of APEX EXPO are the networking events.
Representatives from over 100 airlines and nearly 200 vendor companies mix to discuss ideas, gather information and strategise for the future.
In the APEX exhibit hall, several hundred vendors create a global marketplace for airline IFE professionals to experience first-hand the latest industry roll-outs in content, technology, equipment and service to help them differentiate their businesses.
For anyone responsible for enhancing in-flight entertainment at an airline, this global exhibition is a must-attend event.
Airlines wanting to know more about the APEX EXPO and the latest innovations in content to enhance the passenger entertainment experience should speak to a top quality in-flight entertainment supplier.
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