Make It Unique

• Include pictures of you or your specific product. This will make your page unique and help potential customers decide whether or not they are interested. If you use a template, at least modify some elements, such as the color scheme, to ensure that your page does not simply look like someone else's page.
  
  

Add Incentive

• Give your customers or readers a reason to fill out the form on your squeeze page. If they're giving you their email addresses, give them a reason to do so. Offer them a free report related to your end product or your blog or website's topic. If you don't want to write this report yourself, you can outsource its production.
  
  

Search Engine Optimization

• Without content, it is very easy for your squeeze page to get lost in the search engines. Treat your squeeze page as you would any other page on your website. Include content and make sure it has backlinks. Everything should be under the same domain to improve the likelihood of search engines ranking it well for your desired keywords.
  
  

Headlines

• Include a headline that shows off the benefits of your free report or the topic of your newsletter. This is the first thing your visitors will read on your site, so it should be brief but descriptive. It should be obvious, in a large, bold and obvious font size. Make sure not to give away any of your content, though; you want to make readers keep reading, not stop after the headline.
  
  

No Links

• Don't include links from your squeeze page to other pages. That includes other pages on your website, as well as pages on other websites. The sole aim of your squeeze page should be to make visitors like your offer and sign up for your newsletter. If they are distracted by a link to another page, they may forget about your page and not come back.