Why Article Marketing is Important for Internet Business

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Article marketing has been around since the beginning of the Internet. Over the past five years there have been many courses books and websites totally dedicated to teaching people how to use this form of marketing to grow their businesses. If you don't know yet why this is a big deal this article will give you a little bit more clarity on why you should be using this to market your business online.

The lifeblood of most businesses is the lead and one of the main benefits of article marketing is that you can get a constant flow of leads to your website. Unlike other forms of advertising where if you stop paying the traffic in the lead stopped, one article can give you traffic for the life of that article being on the Internet. The mistake most people make is they write one or two articles and then stop thinking that article marketing doesn't work. The truth is it's not really about one article it's about a combination of all the articles that you have on the Internet playing a key role in helping you get more leads to your website. With article marketing, there is a little luck involved in a lot of skill that needed to make it work best for you. By writing many articles, you can turn articles into a numbers game which will result in you getting the traffic and leads to your website that you're looking for.

Another added benefit of article writing is the fact that you're allowed to have links back to your website which can in turn increase your search engine rankings. Once your search engine rankings have increased, you'll now start to receive additional free traffic and exposure from the major search engines like Google and Bing. This can all most be looked at like the holy grail of Internet marketing because once you get on the first page of the major search engines your leads and exposure will increase tremendously. This is another reason why important to write as many articles as possible because you never know which one of your articles will get on the first page of the search engines like Google.

Lastly, writing articles will make you and your business look like the experts of the field. The more articles you write on a particular topic, the more people will look at you as the obvious expert in your field. You can use articles to talk about any subject, anything from home-based businesses to legal practice. So when people look you up online and they see hundreds or even thousands of articles they'll naturally to leave that you know what you're talking about. The biggest key to making all of this work for you is just being consistent even if it's one article a week or 20 articles a day put in the time needed to help your business grow by consistently writing could content.

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