Planning Your Own Music Event
As more and more musicians find that their money has to come from live gigs rather than through record sales, the more concerts and festivals are likely to grow. While the download age has created many difficulties for people in the music industry in some ways, in others it has opened them up to a whole new range of possibilities – namely in finding fans, especially for smaller acts. However, to really connect with fans and ensure musicians are able to earn enough money to continue recording, it's necessary for most bands to get away from their computers and recording studios and into live venues. This means it's essential that there are venues for them to play.
If you're thinking of setting up your own venue or festival, you could have chosen the perfect time to reach out to musicians and fans alike, but creating a profitable event can be a challenge – especially if you are new to the industry. The first thing to do is make sure you leave yourself plenty of time to make the event a special one. There are a lot of bands and people in the music industry who will need a lot of warning before they can commit to a specific festival, so if you want to improve your chances of getting the bands you want, be sure to tell them about your event very early and cross your fingers it won't clash with another tour they are committed to.
You'll also need to put a lot of effort into finding the perfect venue. If you're thinking of hiring an existing club or stage, make sure you go and see a number of different types of shows there before you commit yourself. This will give you a chance to get familiar with the acoustics and the vibe of the place. If you're hoping to hold and open air event, you'll need to get in touch with the council and find out not only about what spaces you can legally use or rent, but also what the noise laws are in the area.
Advertising will also play a huge part in whether your event is successful or not, so be sure to start your campaign early. If you want people to commit to a whole day's worth of music, you need to give them plenty of time to ensure they can keep the whole day free. Be sure to alert all small music presses or free local magazines in the area and you could even try hooking the press up with some of the bands you're expecting to put on. If the magazine editors are being offered interviews rather than just adverts, they are more likely to give you decent coverage and help support your event.
Shop around when it comes to equipment too and you could always ask local music shops if they would like to sponsor your event at all. You can also get good deals on things like <a rel="nofollow" onclick="javascript:ga('send', 'pageview', '/outgoing/article_exit_link/4809951');" href="/links/?u=http://www.aggreko.com/products-and-services.aspx">generator rental</a> for all of your power needs, but you need to be sure what you need well in advance to make sure you can secure all the gear you need. Organising your own event may sound like a lot of hard work, but the fun you're sure to have with the finished project will make it all feel worthwhile.