If you are not familiar with Asscher diamonds, then you are certainly missing out on one of the true wonders in the jewelry industry. For over 150 years, this company has created wonderful works of jewelry art with their patented Asscher cut diamonds. While you may find jewelry that's more affordable, you simply won't find any that matches the quality. If you really want to leave your soon-to-be fiancé speechless, then consider an Asscher engagement ring.What Makes This Company So Popular?There are a number of movie stars, models, and other celebrities who have sported these favored engagement jewelry. These include Jessica Alba's five carat, Reece Witherspoon's four and a half carat, and Kate Hudson's five carat art deco variety.The Asscher cut is what makes these engagement ring so popular. As stated earlier, it's a unique cut that is patented and protected by Asscher. Redesigned in 2001, this cut features 74 facets in a finished stone. This allows for more sparkle than with almost any other cut. It's an emerald type of cut and every diamond is laser engraved with the insignia of the company and an individual number. While you can't see this with the naked eye, it's visible under high magnification.This cut is different from the original. The original was first made available in 1902, but during the Great Depression, it was discontinued. Once the country started back on its feet in 1945, the original cut was reintroduced. This period of jewelry was known as art deco and you can still find many pieces at estate sales and auctions today.Finding This Incredible JewelryYou can always buy from the website, but you will have a chance to see these beautiful engagement rings at some of the high-end jewelry stores across the country. Take care when purchasing such a piece elsewhere. You must be able to see the insignia and the number in order to verify it as authentic. Otherwise, you could be throwing a lot of your hard earned money away on an ordinary diamond.In ClosingIf you're ready to really make an impression, then consider an Asscher engagement ring. It's simply the crème de la crème of diamonds and this jewelry holds its value almost permanently. Make sure you have this jewelry appraised and insured, and keep the certificate of authenticity in a safe place. Once you see your beloved's face light up, you'll be glad you took the time to check out this special diamond cut.