Meetings were a way of talking about the things that matter. Meetings took place in our personal lives, as well as during our day of work. Seminars, conventions, conferences, or simply, gatherings and discussions -- various kinds of meetings offered people the opportunity to say what they felt. In the days gone past, people would necessarily have a specially marked out meeting place. But then, that was back in the days when people with similar needs and topics of discussion lived close to each other. Those who lived far away would most likely have different attitudes and different needs to see to.

Now, let us jet off to today's world. Times sure have changed. We are always in touch with those who live not just in different towns and cities but in different time zones, and on different continents. We can no longer claim that people who live far away have no shared interest. The various social networking websites that have begun to dominate our lives suggest something else. We share many interests with people of varied backgrounds who live various countries away.

On the business front also, people have many shared interests. Two employees of the same organization, who are stationed miles away from each other, will still share the common interest of watching their organization prosper. Business people, all over the world have a single goal -- that of maximizing their profits and minimizing their expenses. In order to do this, objectives and targets must be made known to the employees. Sales pitches and presentations have to be made to clients. Given the way in which workforces and clients are scattered across the globe, getting everybody to gather at a single place could be a problem. As a result, business organizations have to turn to modern business solutions.

One of the most popular solutions to the problem of conducting meetings in the world of today is the conference call. Conference calling allows people on one side of the globe to interact with those who are far away. The problem of transporting people from one place to another is eliminated as everyone can log on to the meeting from the comforts of their own work desk. Moreover, conference calling has certainly had a facelift. There was a time when only audio conferencing was a possibility. However, these days, more and more companies are availing of the video conferencing facility. The need to work fast overpowers all others. Hence, every company wants to get the most value out of their working hours. They can achieve this by conference calling.