It is time to sit down and watch a programme on television, a programme that features advertisements.
The advertisers make their pitch to the watching audience on all commercial channels.
The television company and its programmes are supported by the income of its advertising revenue without which it would be dead.
A live programme, where the conversation and guests starts to become interesting is suddenly slowed down and stopped by the presenter to allow approximately three minutes of adverts.
Why is this? The audience become bored watching a fast cavalcade of pushed product adverts until the programme resumes.
Continuing the programme, conversation becomes exciting building up with great interest when it suddenly stops for more advertisements.
To complete the annoyance this happens yet again for a third time.
At least when you view BBC programmes you only see their own programme trailers so you can watch for an hour without being interrupted.
The BBC is another story, why should we be taxed for watching television? On the Commercial channels viewing a feature film of two, two and a half hours becomes an aggravation with three breaks each hour.
Sky and Virgin add their own programme advertisements along with the paid ones causing an even larger time space.
This is like viewing advertising with a programme break in between.
I find myself pressing the control buttons to view snippets of programmes without adverts.
Does anyone else do this? The original programme viewed is continually disrupted and the television executives are totally unaware that I am not watching their paid adverts.
The companies that advertise are probably wondering why their products do not sell so well.
Surely, other methods are worth the experiment, why not all the adverts in one area of ten minutes on each hour along with sponsors of the full programme.
Please, please, all you advertising executives try different experimental techniques to rid us of this 1960's outdated format! If it is government legislation then lets lobby to change it.
Anything would be better than it is now.
The advertisers make their pitch to the watching audience on all commercial channels.
The television company and its programmes are supported by the income of its advertising revenue without which it would be dead.
A live programme, where the conversation and guests starts to become interesting is suddenly slowed down and stopped by the presenter to allow approximately three minutes of adverts.
Why is this? The audience become bored watching a fast cavalcade of pushed product adverts until the programme resumes.
Continuing the programme, conversation becomes exciting building up with great interest when it suddenly stops for more advertisements.
To complete the annoyance this happens yet again for a third time.
At least when you view BBC programmes you only see their own programme trailers so you can watch for an hour without being interrupted.
The BBC is another story, why should we be taxed for watching television? On the Commercial channels viewing a feature film of two, two and a half hours becomes an aggravation with three breaks each hour.
Sky and Virgin add their own programme advertisements along with the paid ones causing an even larger time space.
This is like viewing advertising with a programme break in between.
I find myself pressing the control buttons to view snippets of programmes without adverts.
Does anyone else do this? The original programme viewed is continually disrupted and the television executives are totally unaware that I am not watching their paid adverts.
The companies that advertise are probably wondering why their products do not sell so well.
Surely, other methods are worth the experiment, why not all the adverts in one area of ten minutes on each hour along with sponsors of the full programme.
Please, please, all you advertising executives try different experimental techniques to rid us of this 1960's outdated format! If it is government legislation then lets lobby to change it.
Anything would be better than it is now.