Three Rules for Designing Website for Better User Experience
Then the next thing on your list would be to let your thoughts fly. You need not limit your thoughts or design ideas to a specific object. Say for example if you are designing a website for a tyre manufacturing company, it is okay to keep the image of an asphalt road on the home page instead of a tyre. You do not have to use stereotype colours for a particular object. White and black are considered to be web safe colours but there is no harm if you keep the backdrop orange as long as you are using graphics that gel well with that background. Similarly, you may choose to place a different web page objects in places where people are not used to seeing them but at the same time captures their attention and is refreshingly new for them. The overall presentation should be such that the visitor should want to move to various pages rather than just taking a glance of the home page. Taking the advice from well-established Web Design Company can be very helpful in such circumstances.
The final rule is to be clear about what you want from your visitors. If you know that, then you will also know how you need to present those different objects in the user interface to accomplish the desired task from the visitors. What it does is establishing a long term brand communication strategy. Irrespective of whether you are a small or a big business, you will obviously have plans for expansion and growth. Your website will help you express those plans in front of your visitors. If your website is just like any other website that they come up on the Internet, chances are slim that they are even going to remember you. However, if you aim at creating a brand that people can easily identify, you would surely have invested heavily into it and therefore, a Custom Web Design will help you achieve your marketing goals. What you gain here is that you are identified as a trusted brand and not just another vendor of similar commodity.