It seems like everywhere you go in cyberspace and even in traditional media, people are talking about Mommy Bloggers.
You may have heard about "Motrin Moms", a group of moms who drew negative publicity to the company for an ad that many moms found offensive.
And more recently, and more seriously, the attention they drew to Marriott's irresponsible comments after a mother was sexually assaulted in their parking lot.
In both cases, the moms brought enough attention to these companies that they issued public apologies.
Moms have definitely been making their voices heard all over the web.
And let's face it, prior to the Internet, moms had tremendous influence on brands and the buying in their families and have for many, many years.
Of course, influence is one thing and can be very powerful.
Many moms want to tap into this influence by creating a profit with their blogs.
If that describes you, keep reading this article.
But before we proceed, there is an IMPORTANT point to make known.
It is critical to making a profit with your blog.
FACT: A blog that is popular is not necessarily one that is profitable.
There is a big distinction and fame does not always equal fortune.
WHAT IT MEANS TO YOU: Modeling your blog after an influential blog may get you a name that is recognizable, but without a profit plan, there isn't much hope.
On the other hand, if you want a blog that makes money, model yourself a profitable blog owner.
It just makes sense, right? Problem is, many moms are falling into the trap of focusing on publicity, rather than a business plan.
If you're a blogger who wants to earn from your blog, try these tips: - Get Sponsors to Pay: It's nice to get free products from sponsors, but that's all you get.
To get the money you want and need, sell advertising on your blog.
If people want exposure, they can pay.
- Talk about Their Products but not for Free: Don't simply accept free product in return for a review.
Always use your affiliate link for any reviews and as your blog gains popularity, you might charge for your reviews as well.
Of course, be aware of any government regulations on paid reviews and use disclosure policies where needed.
- Be Selective with Offers: You can pick and choose which offers you want to pursue.
Just because a big (or small) company asks, doesn't mean you have to respond.
Don't be afraid to pass on any that don't meet your criteria without guilt.
- Sell Your Own Products: You don't have to simply promote other people's products.
Create and sell your own.
In the age of digital products, creating special reports and other downloadable items can boost your profits.
They are inexpensive and are a great way to break into the market.
What does your blog add to the cyberspace community? You can still serve a purpose and create a profit at the same time by simply incorporating a profit plan into your mommy blog.
You may have heard about "Motrin Moms", a group of moms who drew negative publicity to the company for an ad that many moms found offensive.
And more recently, and more seriously, the attention they drew to Marriott's irresponsible comments after a mother was sexually assaulted in their parking lot.
In both cases, the moms brought enough attention to these companies that they issued public apologies.
Moms have definitely been making their voices heard all over the web.
And let's face it, prior to the Internet, moms had tremendous influence on brands and the buying in their families and have for many, many years.
Of course, influence is one thing and can be very powerful.
Many moms want to tap into this influence by creating a profit with their blogs.
If that describes you, keep reading this article.
But before we proceed, there is an IMPORTANT point to make known.
It is critical to making a profit with your blog.
FACT: A blog that is popular is not necessarily one that is profitable.
There is a big distinction and fame does not always equal fortune.
WHAT IT MEANS TO YOU: Modeling your blog after an influential blog may get you a name that is recognizable, but without a profit plan, there isn't much hope.
On the other hand, if you want a blog that makes money, model yourself a profitable blog owner.
It just makes sense, right? Problem is, many moms are falling into the trap of focusing on publicity, rather than a business plan.
If you're a blogger who wants to earn from your blog, try these tips: - Get Sponsors to Pay: It's nice to get free products from sponsors, but that's all you get.
To get the money you want and need, sell advertising on your blog.
If people want exposure, they can pay.
- Talk about Their Products but not for Free: Don't simply accept free product in return for a review.
Always use your affiliate link for any reviews and as your blog gains popularity, you might charge for your reviews as well.
Of course, be aware of any government regulations on paid reviews and use disclosure policies where needed.
- Be Selective with Offers: You can pick and choose which offers you want to pursue.
Just because a big (or small) company asks, doesn't mean you have to respond.
Don't be afraid to pass on any that don't meet your criteria without guilt.
- Sell Your Own Products: You don't have to simply promote other people's products.
Create and sell your own.
In the age of digital products, creating special reports and other downloadable items can boost your profits.
They are inexpensive and are a great way to break into the market.
What does your blog add to the cyberspace community? You can still serve a purpose and create a profit at the same time by simply incorporating a profit plan into your mommy blog.