How to Capitalize on "How to Articles" on Your Business Blog
Remember your blog is a communication device to assist your customers.
One of the best things you can do is to educate your clientele and customers.
Explain to them what it is you do, why they need your product and service and 'How To' use it.
And therein lies one of the greatest advantages for business blogs.
Getting 'how to' information out to your clients and future clientele.
How to articles are easy for someone who knows their industry sub-sector well, most likely you can write them very quickly and they give you the most value for your time.
How do you write a "How to Blog Post?" Well, it's really simple, first you think about all the questions that your customers most commonly ask you, these are the same answers you find yourself constantly repeating.
Why not save everyone the trouble and post it online for all your customers to read? This will have a multiplier effect as it will free up your time and bring in more knowledgeable customers, and they will have an inherent trust because they have been reading your blog.
All this time savings and increased business will help you do more and what you do better, with less stress.
And with this extra time that you save from answering all the questions over and over again, will give you more time to blog!