Quite a few of my Twitter followers post about time management and productivity.
For those of us who are marketing ourselves online, we've had to learn a bit about the value of the online minute.
For those of you who can't find the time to blog, I have some ideas that may help.
5 Steps to Writing Your Business Blog
Don't let that scare you.
After 24 hours have passed, take a look at your first document.
You will easily be able to see what needs to be done to say what you need to say.
Only after that should you incorporate keywords into your work.
You should be keeping a running list of the keywords you've researched (Market Samurai is excellent for this) and appropriately add them to your text.
Spend a little time sculpting your sentences so you come across conversational and informed.
Don't 'stuff' your keywords, they'll only sound ridiculous.
Write to engage a human being.
Your blog post doesn't need to be long, a couple of paragraphs are fine.
While I believe that grammar is significant in your web copy and marketing materials, blogging gives you a little more room to be 'you.
' Just in case you need a refresher, however, Copyblogger reminds us that common errors are easy to make, but just as easy to fix.
Read more from Brian Clark here: Copyblogger - Grammar Writing Mistakes.
What grammatical mistakes do you commonly make? Do they prevent you from taking the time to blog? What keeps you from blogging more frequently?
For those of us who are marketing ourselves online, we've had to learn a bit about the value of the online minute.
For those of you who can't find the time to blog, I have some ideas that may help.
5 Steps to Writing Your Business Blog
- Make a list of topics you can write about at the beginning of the week.
- Take an egg timer and using Word or Google Docs write one of your topics and the subsequent first sentence.
Set your timer for 10 minutes. - Write everything you know about this topic until the timer stops.
- Pick another topic, and repeat.
- Do not edit for at least 24 hrs.
(Per Ed Dale, but Shari Voigt, Marketing Director for Zero To Sixty Marketing LLC allows two days)
Don't let that scare you.
After 24 hours have passed, take a look at your first document.
You will easily be able to see what needs to be done to say what you need to say.
Only after that should you incorporate keywords into your work.
You should be keeping a running list of the keywords you've researched (Market Samurai is excellent for this) and appropriately add them to your text.
Spend a little time sculpting your sentences so you come across conversational and informed.
Don't 'stuff' your keywords, they'll only sound ridiculous.
Write to engage a human being.
Your blog post doesn't need to be long, a couple of paragraphs are fine.
While I believe that grammar is significant in your web copy and marketing materials, blogging gives you a little more room to be 'you.
' Just in case you need a refresher, however, Copyblogger reminds us that common errors are easy to make, but just as easy to fix.
Read more from Brian Clark here: Copyblogger - Grammar Writing Mistakes.
What grammatical mistakes do you commonly make? Do they prevent you from taking the time to blog? What keeps you from blogging more frequently?