Website owners can and do pay what are called ghost writers to perform spinning manually, rewriting all or parts of articles, or writing completely new articles then spinning them. Article spinning is a search engine optimization technique that assists blog or website owners attempt to control the best they can their rank on Google and other search engines.
As an example of this process, the word "picture" could be replaced by the word "image" or "photo". It works by rewriting existing articles, or subsequent parts of articles, and replacing these parts to avoid being penalized in the Search Engine Results pages (SERP) for using duplicate content. The penalty being less weight in authority.
This trend has been matched by a wide selection of article marketing directory websites which accept, vet, and provide redistribution of such articles to online publishers. The free distribution of articles has led to a very large amount of duplicated content appearing on websites across the Internet. Google however weight this and eliminates those who do not score well against its algorithms.
Authors and publishers alike are able to target their audience with informative content, sent to an already-interested group of readers and markets. With the brisk surges in the popularity of article marketing an overall reduction in quality in scores subjects has occurred, mainly due to writers and publishers writing low-quality articles as a fast way of achieving exposure. As an affront to popular opinion, Google does not has not penalized web sites that have duplicated content on it. With new and ever advanced changes in filtering techniques answer that duplicate content will rarely feature well in search engine results.
Writing and distributing articles that include a link to a business owner's website within the author box should result in extra links back to that website in turn creating the possibility of extra traffic to the site. Content articles that are created thoughtfully and released for free distribution have the potential of increasing the authoring business' credibility in the market and attracting new clients.
Search engine optimization deals in part with the order in which webpages are ranked by Googles algorithms when keywords or phrases are typed into search engines by searchers. Article marketing has been used by professional writers and publishers for nearly as long as mass print has been available. It is a very powerful way to get exposure on the web etc.
If in fact the articles are distributed via RSS, this exponentially increases exposure and backlinks. The big challenge today is doing extra and numerous with less time involved doing it. The quality of articles can also suffer as some authors pursue a large quantity of backlinks at the admissible expense of content quality. To prevent article or copyright infringement from happening some website publishers are using services like copyscape to stop their content from being taken and used without their explicit consent.
The website where an authors and publishers can post and pull an article is known as an article directory. These directories contain millions of pages of content covering thousands of subjects. Scrapers and scraper sites are contributing factor to the problem with the copying of others' content and putting them on their own web sites. This is frowned upon in todays web. The best practice is to create your own material.
As an example of this process, the word "picture" could be replaced by the word "image" or "photo". It works by rewriting existing articles, or subsequent parts of articles, and replacing these parts to avoid being penalized in the Search Engine Results pages (SERP) for using duplicate content. The penalty being less weight in authority.
This trend has been matched by a wide selection of article marketing directory websites which accept, vet, and provide redistribution of such articles to online publishers. The free distribution of articles has led to a very large amount of duplicated content appearing on websites across the Internet. Google however weight this and eliminates those who do not score well against its algorithms.
Authors and publishers alike are able to target their audience with informative content, sent to an already-interested group of readers and markets. With the brisk surges in the popularity of article marketing an overall reduction in quality in scores subjects has occurred, mainly due to writers and publishers writing low-quality articles as a fast way of achieving exposure. As an affront to popular opinion, Google does not has not penalized web sites that have duplicated content on it. With new and ever advanced changes in filtering techniques answer that duplicate content will rarely feature well in search engine results.
Writing and distributing articles that include a link to a business owner's website within the author box should result in extra links back to that website in turn creating the possibility of extra traffic to the site. Content articles that are created thoughtfully and released for free distribution have the potential of increasing the authoring business' credibility in the market and attracting new clients.
Search engine optimization deals in part with the order in which webpages are ranked by Googles algorithms when keywords or phrases are typed into search engines by searchers. Article marketing has been used by professional writers and publishers for nearly as long as mass print has been available. It is a very powerful way to get exposure on the web etc.
If in fact the articles are distributed via RSS, this exponentially increases exposure and backlinks. The big challenge today is doing extra and numerous with less time involved doing it. The quality of articles can also suffer as some authors pursue a large quantity of backlinks at the admissible expense of content quality. To prevent article or copyright infringement from happening some website publishers are using services like copyscape to stop their content from being taken and used without their explicit consent.
The website where an authors and publishers can post and pull an article is known as an article directory. These directories contain millions of pages of content covering thousands of subjects. Scrapers and scraper sites are contributing factor to the problem with the copying of others' content and putting them on their own web sites. This is frowned upon in todays web. The best practice is to create your own material.