How to make use of your blog from the top As we move forward online and new technologies develop, the means by which we as individuals and businesses stay in touch has and will dramatically change.
Social media as a concept is about 10 years old given birth by instant messaging services and then by websites like my space.
These allowed for a constant flow of information around the country and the globe in real time about any subject which was / is important to an individual.
Pretty soon marketing companies got smart to the possibilities of selling to the public via social media.
As groups of individuals formed online they were tagged by demographics such age, gender, marital and relationship status, for the first time marketing teams could see vital personal and demographic information about potential customers before they entered the " store".
Over time "Social media" has become the dominant form of online communication via sites such as Facebook, this is how we like to send and receive information from our friends and the people whose opinions we value.
For small and medium sized business the social media universe is an excellent opportunity to market a product and sell to customers.
A Blog is a unique form of information sharing it is also a highly personalized system, and done effectively will help you to connect to customers and businesses who want your product.
With the "Caffeine" upgrade Google now pays much higher attention to content relevance and the amount of relevant content being posted on line from a web site.
Links to a site from other relevant sites are massively important to search engine results.
So if you are blogging regularly supporting your business critical key words this will help your search engine performance.
A blog is an online format which allows the sharing of new business related content in real time.
Through an intuitive linear point and click menu system you create article format posts which you can publish with, images, immediately to the web.
In fact if you have had any contact with the internet completing forms registering etc, you will be competent to post a blog within minuets of login to your admin area.
The strength of Word Press is that as you spend time working with it you will gain an understanding of the more advanced features, allowing you to have much more control over your SEO goals.
An immediate and in depth knowledge of all the functions is not required to get started.
Posts are formatted with a toolbar very similar in design and function to word documents or email tool bar.
Each post has a headline, main body, and can contain images and links to other pages.
Achieving the desired results in Google with a blog means new content and Google loves new content.
Regular and relevant posting of new content means Google spiders have more reason to visit and index your pages on a frequent basis.
Social media as a concept is about 10 years old given birth by instant messaging services and then by websites like my space.
These allowed for a constant flow of information around the country and the globe in real time about any subject which was / is important to an individual.
Pretty soon marketing companies got smart to the possibilities of selling to the public via social media.
As groups of individuals formed online they were tagged by demographics such age, gender, marital and relationship status, for the first time marketing teams could see vital personal and demographic information about potential customers before they entered the " store".
Over time "Social media" has become the dominant form of online communication via sites such as Facebook, this is how we like to send and receive information from our friends and the people whose opinions we value.
For small and medium sized business the social media universe is an excellent opportunity to market a product and sell to customers.
A Blog is a unique form of information sharing it is also a highly personalized system, and done effectively will help you to connect to customers and businesses who want your product.
With the "Caffeine" upgrade Google now pays much higher attention to content relevance and the amount of relevant content being posted on line from a web site.
Links to a site from other relevant sites are massively important to search engine results.
So if you are blogging regularly supporting your business critical key words this will help your search engine performance.
A blog is an online format which allows the sharing of new business related content in real time.
Through an intuitive linear point and click menu system you create article format posts which you can publish with, images, immediately to the web.
In fact if you have had any contact with the internet completing forms registering etc, you will be competent to post a blog within minuets of login to your admin area.
The strength of Word Press is that as you spend time working with it you will gain an understanding of the more advanced features, allowing you to have much more control over your SEO goals.
An immediate and in depth knowledge of all the functions is not required to get started.
Posts are formatted with a toolbar very similar in design and function to word documents or email tool bar.
Each post has a headline, main body, and can contain images and links to other pages.
Achieving the desired results in Google with a blog means new content and Google loves new content.
Regular and relevant posting of new content means Google spiders have more reason to visit and index your pages on a frequent basis.